Eyrene is a digital merchandising platform that utilizes AI-powered mobile image recognition technology to enhance on-shelf presence. It is designed to improve in-store execution by accurately recognizing products, price tags, promos, equipment, and POS materials in real time, without internet connection. Eyrene works with both Android and iOS devices, with a focus on budget devices. The platform offers features like a KPI engine, web portal, BI dashboards, integrations and APIs, superviser mobile app, professional services, and technical support.
How to use Eyrene?
To use Eyrene, simply install the mobile app on your sales reps' and merchandisers' devices. The app utilizes the mobile image recognition technology to scan and accurately recognize products, price tags, and other in-store elements. The KPI engine calculates various industry-specific KPIs based on the image recognition results. The data is accessible through the sophisticated enterprise web portal, where users can manage stores, routes, tasks, questions, visits, photos, products, and more. BI dashboards are available for data aggregation and visualization. Eyrene also offers integrations and APIs for seamless data exchange with your existing IT landscape. For supervisers, the mobile app provides real-time updates on subordinates' visits and allows the creation and control of ad-hoc tasks. Eyrene also provides professional services for customizations and technical support for assistance.
