What is Lately AI?

Lately AI is a social selling platform that helps businesses increase their social media visibility, generate targeted content, and boost inbound leads. It uses artificial intelligence to learn the brand or employee voice, and transforms existing content into effective social media posts. This platform is designed to increase brand exposure, improve messaging effectiveness, enhance social media engagement, and drive outbound leads.

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How to use Lately AI?

1. Connect any Hootsuite account to Lately to seamlessly integrate with your existing social media management platform.
2. Use the AI content writer to automatically generate and pre-test content for your social media programs, saving time and effort.
3. Utilize social analytics to inform your content strategy and make it more engaging.
4. Scale your social media marketing program by leveraging Lately's features for video auto-generation and employee advocacy.
5. Extend your social content across executives, sales teams, employees, franchises, and more.
6. Explore Lately's industry-specific solutions to tailor your social media efforts for maximum impact.
7. Take advantage of Lately's integrations with HubSpot, Sprinklr, Salesforce, and other platforms to enhance your AI content creation experience.


Lately AI's Core Features

AI content writer for automatic content generation
Social analytics for data-driven content strategy
Video autogenerator for transforming company videos into social media clips
Employee advocacy for managing multiple social media accounts
Social selling to extend social content across various stakeholders

Lately AI's Use Cases

Global enterprises - ensure quality social media messaging across different regions and products
Franchises - set up each franchise for social media success
Small businesses - grow business through social media marketing
Technology companies - scale organic social media programs
Professional services - attract and impress clients on social media
Financial services - scale social media content publishing across agents and advisers
Media and entertainment - reach and engage more viewers with social media marketing
News and public agencies - spread news more efficiently through social media
Consumer brands - share brand experience and reach new customers
Education - scale social media efforts across schools, departments, and campuses
Healthcare and pharma - scale social media programs in the healthcare industry
Social media agencies - scale social media services across multiple clients

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